The UFC has announced a six-year media rights agreement that will see all numbered event main cards air on Paramount+ in Canada beginning in 2027. The deal eliminates pay-per-view for Canadian fans, making UFC numbered events freely accessible through the streaming platform.
The UFC has secured a six-year broadcasting agreement with Paramount+ that will bring all numbered event main cards to Canadian subscribers beginning in 2027, the promotion announced on June 4, 2026.
The deal marks a significant shift in how Canadian fans access the sport's premier events. Under the new arrangement, UFC pay-per-view cards will no longer require a separate purchase for viewers in Canada. Instead, the main cards will be included as part of a standard Paramount+ subscription, eliminating a cost that has historically added up considerably for regular viewers across the country.
Why it matters
- Canadian fans gain access to every numbered event main card without paying individual pay-per-view fees
- The six-year term locks in a long-term streaming home for UFC content in Canada through at least 2032
- The deal continues a broader industry trend of major combat sports properties moving away from traditional pay-per-view models and toward subscription streaming platforms
The agreement takes effect in 2027, meaning the current broadcast setup remains in place through the remainder of 2026 and into the early part of next year. No details about the financial terms of the deal were disclosed in the announcement.
For Paramount+, the partnership adds a high-profile live sports property to its Canadian catalog. For the UFC, the arrangement expands the accessible audience for its numbered events in one of the sport's established markets. The promotion has pursued similar streaming-first deals in other territories in recent years, and the Canadian agreement represents the latest step in that strategic direction.
