Bogdan Guskov says UFC uninterested in Azamat Murzakanov due to lack of persona

Bogdan Guskov believes the UFC is not interested in Azamat Murzakanov because he lacks a compelling image or persona. Guskov's comments suggest that promotional appeal and marketability are factors in fighter opportunities beyond just performance. The post includes audience reactions debating whether fighters should engage in trash talk or remain humble. Murzakanov is a fellow Russian fighter competing in the light heavyweight division. Guskov's assessment raises questions about what the UFC values in building stars.