UFC 328 presser draws 210K live viewers, fifth-highest in promotion history

The UFC 328 press conference featuring Khamzat Chimaev vs Sean Strickland attracted 210,000 concurrent viewers on YouTube, ranking as the fifth-highest viewership for a UFC press conference in history. It was the best-attended presser not featuring Conor McGregor. The top four were Khabib vs McGregor at UFC 229 with 505,000 viewers, McGregor vs Poirier 3 at UFC 264 with 360,000, McGregor vs Diaz at UFC 196 with 360,000, and McGregor vs Diaz 2 at UFC 202 with 300,000. The strong viewership indicates significant public interest in the Chimaev-Strickland matchup despite neither fighter being McGregor.