UFC 328 press conference criticized as largely forgettable event

A commentary piece reflects on the UFC 328 press conference, noting that several fighters including Steve Garcia, Diego Lopez, and surprisingly Sean O'Malley felt underutilized during the event. The analysis suggests that press conferences have outlived their usefulness, failing to provide substantive answers or genuine emotional conflict except on rare occasions. The author argues these events should only be held when fighters are ready to engage in real verbal exchanges, as most have become formulaic and instantly forgettable. Josh Hokit's unusual behavior and poems were cited as the only memorable moments from the presser. Despite the cringeworthy nature of Hokit's antics, the author notes he at least made an impression in an era where memorable personalities are scarce.