UFC Loses $30M+ on White House Card Despite $60M Budget

UFC anticipates losses exceeding $30 million on the White House card, with costs potentially surpassing $60 million and no profit expected despite TKO support. Dana White promises a special event for America's 250th anniversary on June 14, 2026. Shapiro confirmed no revenue from the celebration itself. This financial sacrifice underscores UFC's patriotic commitment amid high production expenses. It could feature marquee bouts like rumored Topuria-Gaethje, drawing massive attention. Impacts future event budgeting and prestige.