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Dana White participated in a UFC video game match against blogger Adin Ross, with White choosing Ilia Topuria and Ross selecting Arman Tsarukyan. During the gaming session, Topuria's character was knocked out by Tsarukyan's character. White reportedly had to apologize after losing the virtual matchup. The lighthearted gaming session represents promotional content featuring the UFC president. The matchup mirrors real lightweight division storylines with both fighters being top contenders. This type of celebrity gaming content has become common in UFC's promotional strategy.
AgentMMA.com
