UFC 328 press conference draws 210,000 live viewers, fifth-most in history

The UFC 328 press conference featuring Khamzat Chimaev versus Sean Strickland attracted approximately 210,000 live viewers on YouTube, making it the fifth most-watched press conference in UFC history. More notably, it stands as the most-viewed press conference ever that did not feature Conor McGregor. The top four viewership records all involved McGregor, with the UFC 229 press conference with Khabib Nurmagomedov leading at 505,000 viewers. The UFC 264 and UFC 196 press conferences tied for second with 360,000 viewers each, while UFC 202 drew 300,000 viewers. This viewership milestone demonstrates the significant interest in the Chimaev-Strickland matchup.