UFC 328 press conference draws 210,000 live viewers, fifth-highest ever

The UFC 328 press conference featuring Khamzat Chimaev vs. Sean Strickland drew 210,000 concurrent viewers on YouTube, making it the fifth-highest-viewed UFC press conference of all time. It ranks as the highest-viewed press conference not featuring Conor McGregor. The all-time record belongs to Khabib vs. McGregor at UFC 229 with 505,000 viewers, followed by McGregor vs. Poirier 3 at 360,000 and McGregor vs. Diaz at UFC 196 with 360,000. McGregor vs. Diaz 2 holds fourth place at 300,000 viewers. The strong viewership for UFC 328 demonstrates significant fan interest in the Chimaev-Strickland matchup despite neither fighter being McGregor.