Conor McGregor added more than 42,000 followers on X and 243,000 on Instagram in the day following UFC 329. Max Holloway also saw significant growth, picking up over 14,000 followers on X after the event.
The night of UFC 329 delivered a significant boost in online visibility for two of the sport's most recognizable names, with Conor McGregor and Max Holloway both drawing substantial new audiences on social media in the hours that followed the July 11 event.
McGregor, the 37-year-old Irish fighter out of SBG Ireland, added more than 42,000 followers on X and 243,000 on Instagram within a single day of the card. The southpaw carries a 22-7-0 professional record and stands five-foot-nine with a 74-inch reach — a frame that has long made him a compelling presence in combat sports. He lands 5.27 significant strikes per minute at 49 percent accuracy, numbers that reflect the sharp, efficient style that built his global fanbase.
Holloway, competing out of Gracie Technics, saw his X following grow by more than 14,000 followers after the event. The 34-year-old American holds a 28-9-0 record, currently sits fourth in the lightweight division, and ranks ninth on the pound-for-pound list. At five-foot-eleven with a 69-inch reach, he is one of the most relentless volume strikers in the sport, posting an exceptional 6.92 significant strikes landed per minute at 48 percent accuracy.
Why it matters
- McGregor's Instagram surge of 243,000 followers in one day underscores his continued crossover appeal well beyond core MMA audiences.
- Holloway's growth reinforces his rising profile at lightweight, where he holds a top-five ranking.
- Both fighters absorbing large new audiences following UFC 329 signals strong post-event interest and broader viewership for the card.
Saturday, July 11, 2026
