The UFC 328 press conference featuring Chimaev vs Strickland attracted 210,000 live viewers on YouTube, ranking as the fifth-highest viewership for any UFC press conference ever. It is the highest-viewed press conference not involving Conor McGregor. The all-time top five includes Khabib vs McGregor (505K), McGregor vs Poirier 3 (360K), McGregor vs Diaz 1 (360K), and McGregor vs Diaz 2 (300K). The strong viewership suggests significant public interest in the upcoming Chimaev-Strickland main event.
The UFC 328 press conference drew 210,000 live viewers on YouTube, making it the fifth-most-watched press conference in UFC history and the most-viewed ever to not feature Conor McGregor.
The four events ahead of it on the all-time list all center on McGregor: his clash with Khabib Nurmagomedov tops the charts at 505,000 viewers, followed by McGregor vs. Poirier 3 and McGregor vs. Diaz 1, each drawing 360,000, and McGregor vs. Diaz 2 at 300,000. The fact that a non-McGregor press conference cracked that group signals a meaningful level of mainstream interest in UFC 328's main event.
That main event pits middleweight champion Sean Strickland against Khamzat Chimaev. Strickland, 35, carries a 31-7-0 record and holds the 185-pound title fighting out of Xtreme Couture. Known as "Tarzan," the six-foot-one American throws at a high volume, landing 6.04 significant strikes per minute, among the highest rates in the division.
Why it matters
- The 210,000-viewer figure establishes genuine pay-per-view buzz heading into UFC 328 on May 9.
- Strickland's championship reign gives the press conference instant stakes, with a title on the line in the main event.
- Reaching fifth all-time without McGregor on the card underscores how much star power the Chimaev-Strickland pairing has generated.
Saturday, May 9, 2026
