UFC 328 press conference draws 210,000 live viewers, fifth-most all-time

The UFC 328 press conference featuring Khamzat Chimaev and Sean Strickland attracted 210,000 concurrent viewers on YouTube, making it the fifth-most watched UFC press conference in history. It ranks as the most-viewed press conference not involving Conor McGregor. The top spot remains held by Khabib Nurmagomedov versus McGregor at UFC 229 with 505,000 live viewers. McGregor features in the second, third, and fourth positions with various matchups. The strong viewership numbers demonstrate significant fan interest in the Chimaev-Strickland middleweight bout and the effectiveness of their promotional efforts heading into fight night.