UFC 328 presser draws 210K live viewers, fifth-highest ever

The UFC 328 press conference featuring Khamzat Chimaev vs Sean Strickland drew 210,000 live viewers on YouTube, making it the fifth-highest viewed press conference in UFC history. The viewership ranks as the best press conference ever without Conor McGregor's involvement. The top spot remains UFC 229's Khabib vs McGregor presser with 505,000 live viewers. Second and third places went to McGregor vs Poirier 3 and McGregor vs Diaz 1, both with 360,000 viewers. The strong viewership numbers demonstrate the significant interest in the Chimaev-Strickland title fight and the effectiveness of their promotional feud.